Adam Mansbach: Book Tours Are Lame

Mansbach’s hilarious rant in Salon has a lot of tongues wagging, and keyboards clicking. He’s on a tour to promote his new book, “Rage is Back,” and in this piece, he skewers the whole enterprise. The best line: “The publishing industry stopped having new ideas out of respect for the untimely death of Ernest Hemingway in 1961, and has been doing everything the same way ever since. Usually without adjusting for inflation.”

Empty – or nearly empty – chairs, clueless publicists, cheap customers, and the demise of the brick-and-mortar bookstore are all factors in a tragic, awkward book tour. Go check it out for a harsh – but funny – dose of reality.


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